What is a
brand strategy?

Your brand communicates who you are to your target customer & what they can expect from you. A brand strategy tells you how, what, when, where and to whom you deliver and communicate your key brand messages.

A BRAND STRATEGY
= BETTER BUSINESS DECISIONS

why your business needs one

A solid brand strategy aligned with your business will differentiate your brand from your competitors, will illustrate who your customers need & want you to be & will reveal how to market your brand visually & verbally.

how it works

easy, DIY, online brand building tools

No experience? No problem! Each of our guided branding tools has competitor analysis built in & at the end of your tool, you will be able to ‘publish’ a presentation-ready graphic to use in your business plan, in your investment pitch, or to make needed changes in your business.

who is this for?

DIY heroes & entrepreneur businesses

Not every business can afford £10K - £100K for professional branding services. So we are offering our tools for FREE so that you can compete on a level playing field with successful brands in your market.

OUR BRAND CONCIERGE

OUR TEAM IS YOUR TEAM

Need help? Within each tool there is an opportunity for our team of branding experts to research your competitors & populate your tool with analysis. Plus, we will provide you with an online ‘Tool Review’ session to help you make sense of your results.

Privacy Policy

confidentiality & our brand database

Unless you elect to make your brand information public, any information you enter about your brand will remain private. Your 'Tool Review' sessions with our Brand Concierge team are kept confidential.